Having achieved milestones coveted by independent artists today while still attending high school, Peezy International has been in no rush to reintroduce himself sonically to the world. Born and raised in Houston, the producer / artist has meticulously developed his craft in vein of his city. The same methodic nature is exuded within his music, creating distinctive moods for his listeners. More than an artist, Peezy is one half of the Helena Farrar design team, providing creative direction and essential branding for the company. Peezy’s affinity for style transcends surface-laden fashion rap, as he uniquely tells stories of the transgressions that have afforded his lifestyle and with whom he shares it. Aesthetically transparent, from spacey raps to minimal design, one may miss the true value without attention to detail.



Creative Director